The Al-Mas Portfolio

One Group. Eight Divisions. A Growing Africa.

Al-Mas is the diversified business portfolio of Sharq Afriqiya General Traders Limited — delivering integrated solutions in construction, trade, technology, distribution, consumer goods, food & beverages, agriculture, and business advisory across Kenya and the wider African region.

Trade · Build · Distribute · Grow

About Al-Mas

Al-Mas is a diversified business portfolio operating under Sharq Afriqiya General Traders Limited, delivering integrated solutions in construction, trade, technology, distribution, consumer goods, food & beverages, agriculture, and business advisory across Kenya and the wider African region.

Al-Mas business portfolio infographic for Sharq Afriqiya General Traders Limited showing the eight Al-Mas divisions: Construct, Global, Technologies, Retail, Distribution, Food & Beverages, Agro and Advisory
The Al-Mas business portfolio — eight divisions under Sharq Afriqiya General Traders Limited.

Our Business Divisions Under Al-Mas

Eight divisions, one accountable group. Each division operates with its own specialist team — backed by the same standards, governance and on-the-ground presence.

DivisionSectorWhat we do
Al-Mas ConstructContractors & Civil WorksConstruction, infrastructure and civil engineering projects, from planning to turnkey execution.
Al-Mas GlobalImports & ExportsInternational trade, sourcing and procurement, connecting businesses with quality products across global markets.
Al-Mas TechnologiesOffice Equipment & ICTSupply of office equipment, ICT and technology products, including installation, integration and support.
Al-Mas RetailWholesale & RetailSourcing, bulk supply and retail of a wide range of consumer products at competitive value.
Al-Mas DistributionDistribution & FMCGEnd-to-end distribution and supply chain solutions for consumer goods (FMCG) across regional markets.
Al-Mas Food & BeveragesFoodstuffs & BeveragesSourcing, processing and distribution of quality foodstuffs and beverages for households, retailers and institutions.
Al-Mas AgroAgriculture & Agro ProcessingAgricultural production, aggregation and value-addition through agro-processing to create market-ready products.
Al-Mas AdvisoryBusiness & Investment AdvisoryStrategic advisory in business development, government trade, market entry, and supporting sustainable growth and value creation.

Our Vision

To be a leading African business group, creating sustainable value across multiple sectors.

Our Mission

To deliver quality products and services through integrity, innovation, operational excellence and trusted partnerships.

Our Core Values

  • Integrity
  • Reliability
  • Customer Focus
  • Quality & Excellence
  • Innovation
  • Sustainable Growth

Work With the Right Al-Mas Division

Tell us what you're building, trading or growing. We'll route you to the division that owns it — with a named contact and a written scope.

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